Natural Hair Care and its Products- What’s Black-Owned and What’s Not
Latest posts by Qiana Williams (see all)
- How to Work Through the Highs and Lows of the Natural Hair Journey - November 13, 2018
- Guidelines vs. Discrimination- How far Can Corporations go in Dictating Hairstyles? - November 3, 2018
- Frizz and Natural Hair- What’s up with That? - October 27, 2018
That natural hair care industry is experiencing consistent growth with no signs of slowing down or stopping. In 2016, it was estimated that consumers spent $2.56 billion dollars on natural hair care products alone and that the natural hair care industry was worth upwards of $760 million. As a naturalista, you may have some concerns with who the companies are behind your favorite natural products. Are your natural hair products black-owned- or not?
You may be surprised to find that many of the top products you find lining the beauty supply, drug store major retail and big-box shelves aren’t black owned. You also want to pay attention to the ingredients. Just because it says it’s formulated for natural hair doesn’t mean the ingredients are natural and don’t contain carcinogens. Some of these include parabens and fragrance- which can contain several carcinogens that go unnamed and are simply categorized as “fragrance”.
Natural Hair Care Products that are NOT Black Owned
Carol’s Daughter (The company was purchased by L’Or’eal in 2014)
Smooth N Shine
Dark and Lovely
Crème of Nature
Soft & Beautiful
Just for Me
Natural Hair Care Products that ARE Black Owned and Exclusively Contain Natural Ingredients
Camille Rose Naturals
Madam C.J. Walker (Owned by Essence Ventures, which own SheaMoisture, Nubian Heritage, and Madam C.J. Walker)
You’ll notice that the black-owned list is shorter than the non-black owned, but the products are phenomenal, cater to all textures of natural hair and customers rave about them. With just a little bit of research, you can assure your dollars are going back into black-owned companies and not lining the pockets of major retailers. These retailers consistently utilize marketing tricks, visuals, and verbiage to make consumers think their products contain natural ingredients and are black-owned. If you aren’t certain, always read the label and research the company itself to find out who owns it.
Author: Qiana Williams
|“Changing attitudes about natural hair” is what we do at Natural Haircare News. Through informative articles, podcasts and videos, we go beyond just sharing the latest advice and tips on kinky, curly, wavy haircare – We shake things up and focus on the realities of wearing our hair natural. Not sure of which products are right for your hair type? Visit our solution oriented natural hair products store.|
You May Also Like:
- 5 Ways to Make Money in the Natural Hair Industry
- Growth Tracking the Natural Hair Industry Over the Last Five Years
- Natural Hair Care- the Rise of Natural Hair Products from the Era of Madam CJ Walker to Present
- ‘You Down Wit’ B-O-B? Black Owned Brands
- Tips for Preventing Hair Product Acne
- Confessions of a Former Product Junkie
- Feeling Hoodwinked and Bamboozled With Your Hair Product Choices?
- Natural Hair Regimen
- Guest Post: Kina Kanu Hair Product Review
- Hair Nah- The Natural Hair Game
- A Retrospective: Our Favorite Natural Hair Products in 2013
- Teen Is Founder, CEO Of Six Figure Global Natural Hair Product Business
Explore Our Website!
Let’s Stay In Touch
What Others Are Saying
Natural Haircare Topics
- How Do You Know If You Have Scab Hair? Pictures
- 6 Tips for Controlling Frizz in Natural Hair
- The Finer Things In Life: Tips For Fine Hair Naturals!
- Combating Fairy Knots In Natural Hair, (Single Strand Knots)
- The LOC Method: 3 Steps For Happy, Moisture Rich, Natural Hair
- Mature Women and Natural Hair – A Photo Gallery
- Transitioners Start Here
- Natural Haircare Training and Certification Available at a North Carolina Community College
- The Benefits of Hair Steaming For Natural Hair
- To Trim Or Not To Trim – That Is The Question